Remove Agile Remove Demo Remove Metrics Remove Product Development
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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

Focus on the output metrics of that part of the product, and you make the problem a lot more clear. I had the opportunity to pioneer this approach to funnel analysis at IMVU, where it became a core part of our customer development process. Whatever its purpose, try measuring it only at the level that you care about.

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Lessons Learned: A hierarchy of pitches

Startup Lessons Learned

Most important slide: lessons learned Working product Key questions: what does the product do? Most important slide: live demo Prototype product Key questions: what will it take to ship a working product? whats the launch plan? whos on the marketing team? how do you know anyone would want it? Expo SF (May.

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What Does the Future Hold for Conversion Optimization?

ConversionXL

Everyone has railed against these practices ( including us , many times), but it still seems that much of the industry is focused on short term metrics and surface level changes. With agile development cycles and uncertain monetization models, they live and die by data and experimentation. Image Source.

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Kiwi lean startup + Australia next

Startup Lessons Learned

Their supposed lack of ambition was belied by the many cool demos and startups I got to meet. Their supposed lack of ambition was belied by the many cool demos and startups I got to meet. In fact, you have to learn to adjust to the humility. It was described to me as "what the Segway should have been." Expo SF (May.

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Good enough never is (or is it?)

Startup Lessons Learned

One of the sayings I hear from talented managers in product development is, “good enough never is.&# And, most importantly, it helps team members develop the courage to stand up for these values in stressful situations. No vanity metrics should be looked at. It works to undermine excuses for poor or shoddy work.

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Raising Money Using Customer Development

Steve Blank

It should go without saying that this post is not advice, nor is it recommendation of what you should do, it’s simply my observation of how companies using Customer Development positioned themselves to successfully raise money from venture investors. They will realize that you have built a startup that’s agile, resilient and customer-centric.

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Real Unfair Advantages

A Smart Bear: Startups and Marketing for Geeks

During a lull in her practice she got a serendipitous opportunity to shift gears completely and ended up leading software product development teams. Some head straight to the booth to get a demo; for many I give a private demo of the product on sofas in the hallway. Yes of course I'll share details!).