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Using Generative AI to Drive Corporate Impact

TechEmpower

The shift towards AI-driven ad technologies enables brands to set and achieve highly specific engagement KPIs, moving away from generic strategies to more personalized, data-driven approaches that resonate with their target audience. Incorporating AI into Corporate Legal departments can significantly reduce costs and enhance efficiency.

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53 Questions Developers Should Ask Innovators

TechEmpower

Do you have a custom algorithm or other technology? Internationalization/Localization Do you anticipate an international audience? Accounting Beyond reviewing transactions, what accounting support do you need? Team and Process Are you using, or planning to use any software development methodologies? Fulfillment?

Developer 520
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9 Shopify Apps to Win More Ecommerce Sales

ConversionXL

Using your data and their machine-learning algorithm, the tool predicts (over 95% accurate) the date your products will land on your customers’ doorstep. Fera can even tailor elements like reviews to feature past buyers whose profiles align with those of current shoppers. That’s where FenixCommerce comes in.

eCommerce 110
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Embracing Digital Disruption in the Business World

The Startup Magazine

They have programmed a neural network to create an aesthetics detection algorithm that can see the beauty in photos the same way humans do. The team at Everypixel asked designers, editors and experienced stock photographers to help them generate a training dataset as an example.

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The “Curse of Knowledge”: How Expertise Can Hurt Marketing

ConversionXL

Marketers often fall victim to the curse of knowledge because they are: Intimately familiar with their own product; or Selling a complex/technical product to a less-savvy audience. It can also come up in face-to-face meetings—sales pitches, conferences talks, account reviews, etc. Does your audience have zero knowledge?

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Enterprise SEO: Don’t Outsmart—Out Execute

ConversionXL

So many are distracted by the bleeding-edge techniques and purported algorithm tweaks hyped on SEO blogs and Twitter. Leave algorithm update analysis to Twitter “celebrities” and focus instead on out executing. The SEO team updates the Google Sheet, presses “import,” reviews, and clicks “publish.”

SEO 121
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Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups

SoCal CTO

Discussion Group Hub - questions/topics are raised via the discussion group and can go out into the blog world to get a more diverse audience - which is now happening with this group. We have been using LinkedIn for both sourcing recruits and reviewing backgrounds for recruits. as an example.