Blood, sweat, and tears: How we got from 0 to 500K downloads on a budget
The Next Web
MARCH 3, 2014
Gili Golander is a co-founder and CMO at Bazaart. WhatsApp founder Jan Koum is an Ukranian immigrant, and I’m betting it had helped him realize the potential of going global from day one. ASO (Appstore Search Optimization) for apps plays a similar role to SEO for websites. Needless to say, it worked well for him!
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