Remove B2B Remove Email Remove Harvest Remove PPC
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How to Master PPC Targeting and Choose the Right Ad Platform

ConversionXL

If you’ve ever thought about running a PPC campaign for the first time, there’s a good chance you were wondering which PPC channel to use. The PPC targeting options that Facebook has available are different from Google AdWords, LinkedIn, Twitter, and the abundance of other PPC marketing networks you have available.

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CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

It’s not which variant collects more email addresses, it’s which variant sells more books. Email addresses are observations. E.g. Message match / headline match from PPC ad to landing page. This works on email, too. Good email copy needs to stop a busy person from doing whatever they were doing before. No data?