Remove B2B Remove Sales Cycle Remove Startup Remove Vertical
article thumbnail

Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Common B2B marketing challenges. Sales cycle length increased. So what does it take?

B2B 150
article thumbnail

Selling to the enterprise: “Sell to few” vs. “sell to many”?

Version One Ventures

How do we differentiate between B2B start-ups that sell to many vs. sell to a few? Sell to few”: Traditional enterprise sales. These are long sales cycles, often with multiple departments and stakeholders involved. CTO, VP of HR) in the customer organization. Final thoughts.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Finding new Market Opportunities in Food Business: A Case Study of GOPA Pakistan

Where to Play

Most of their business growth was vertical by focusing on food, tentage, and decoration for marrying couples and their families. A good indicator for this fact is the growing number of Chai-Startups in India. Time to revenue is low due to short transactional volume and the short sale cycle. The sale cycle with Govt.

article thumbnail

The #1 thing successful founders think about for their next startups

Hippoland

One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. Or second time founders focus on lucrative verticals that pay more per eyeball or focus on ad formats that pay more (such as email newsletter sponsorships).

Founder 48
article thumbnail

The #1 thing successful founders think about for their next startups

Hippoland

One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. Or second time founders focus on lucrative verticals that pay more per eyeball or focus on ad formats that pay more (such as email newsletter sponsorships).

Founder 48
article thumbnail

How to Craft (Or Pivot) Your Agency Value Proposition

ConversionXL

My service startup quickly grew and became a platform to identify new problems we could solve for clients. Today, Grizzle is a full-service content marketing and SEO agency that provides B2B and SaaS companies end-to-end services. I know this language sounds formal and stuffy, but high-ticket service sales cycles are long.

PR 120
article thumbnail

9 Account-based Marketing Case Studies

ConversionXL

If leads-based B2B marketing is fishing with a net, ABM is using a harpoon. 2,320 sign-ups; 39% of attendees were net new accounts; 34 sales-qualified opportunities; 5 new customers immediately converted with LTV of over $100k each (normally a 9 to 12 month sales cycle). Results of iRidium’s ABM efforts. The result?

Marketing 105