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How to Navigate the New Era of SEO: Strategies for Understanding Consumer Search Behavior

Duct Tape Marketing

And that looks different for a B2C journey versus a B2B journey. So on the B2C side, that could be TikTok, Amazon, YouTube, and on B2B side, that could be maybe they're searching in LinkedIn or YouTube again, or software SaaS searching like Capterra or something like that. powered by

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An Investor’s Personal Social Media Tech Stack: In the future, everyone will be famous for 15 followers

David Teten

I have a tiny audience compared with the B2C influencers, but my audience are overwhelming businesspeople in tech and finance. Kevin Lee, Executive Chairman of Didit, emphasizes the importance of having a content syndication strategy alongside a content creation strategy. Kevin has written over 620 syndicated columns).

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How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

It seamlessly creates a deal folder (company name) in our Google Drive, and notifies us that a new deal has entered the pipeline via Slack. The majority of funds are using the popular B2C websites and services for basic due diligence, e.g., Linkedin, Twitter, HackerNews. 6) Negotiate deal. 9) Time, market, and exit investment.

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7 Examples of Effective Cross-selling (and Why They Work)

ConversionXL

Displaying a logo or case study from a big-name client conveys authority and credibility, reducing the risk for customers on the fence. The majority of these interactions are self-guided from sources including social media, syndicated content, and industry-specific resources. B2C or B2B, all marketing is people talking to people.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

The majority of funds are using the popular B2C websites and services for basic due diligence, e.g., Linkedin, Twitter, HackerNews. Pro Publica has a Nonprofit Explorer database searchable by principal name on all nonprofit filings, so you can see a person’s nonprofit activities. .

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Why Your Startup's Name Matters

mashable.com

Why Your Startup’s Name Matters. This article is the first in a three-part series about naming your startup; on Thursday, we’ll discuss creating names, and on Friday, we’ll discuss testing names. Naming can be one of the most difficult challenges in the early stages of a startup. Like Tweet.

Naming 84