Steve Blank
SEPTEMBER 5, 2018
First Movers” didn’t understand customer problems or the product features that solved those problems (what we now call product-market fit). Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money. It has to find product-market fit before running out of cash.
crowdSPRING Blog
SEPTEMBER 19, 2014
Are startup burn rates out of control? Six Things Physical Product Development Taught Me About Experience Design | UX Magazine – crowdspring.co/X7NCjD. Be Honest: Are You Really The Best Boss for Your Business by Howard Tullman – crowdspring.co/1u86ES3. They seem to be | AVC – crowdspring.co/1rbM5FT.
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Startup Lessons Learned
JANUARY 30, 2009
Launch with a PR blitz, including mentions in major mainstream publications. Build the product in stealth mode to build buzz for the eventual launch. Without conscious process design, product development teams turn lines of code written into momentum in a certain direction. Even a great architecture becomes inflexible.
Startup Lessons Learned
MARCH 13, 2009
Announce a new product, start its PR campaign, and engage in buzz marketing activities. Marketing launch) Make a new product available to customers in the general public. Product launch) In todays world, there is no reason you have to do these two things at the same time. Do some Customer Development instead.
Startup Lessons Learned
MARCH 27, 2009
The full formula works like this: runway = cash on hand / burn rate # iterations = runway / speed of each iteration Very few successful companies ended up in the same exact business that the founders thought theyd be in (see Founders at Work for dozens of examples). Were talking PayPal -sized variations. Work in small batches.
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