Why the Future of Tesla May Depend on Knowing What Happened to Billy Durant
Steve Blank
APRIL 23, 2018
Within each brand there were several models at different price points. Finally, GM created the notion of perpetual demand within brands by continually obsoleting their own products with new models rolled out every year. Think of the iPhone and its yearly new models.). What Does GM Have to Do with Tesla And Elon Musk?
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