Remove California Remove IP Remove PR Remove Revenue
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Social Networking and Business Value

SoCal CTO

Corporations increasingly see social media as a key PR, communications and marketing medium. Richard Neff, Head IP & Tech Group of Greenberg Glusker Richard Neff is a partner at the law firm of Greenberg Glusker in Los Angeles and Chair of the Firm's Intellectual Property and Technology Practice Group.

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Beware The Consultant

infochachkie.com

For instance, if a consultant proposes to help you with public relations, pay them a commission equivalent to the greater of a flat fee per story placed or a percentage of revenue generated from the PR coverage. Such positions include: PR, Sales, Product Development, Lead Generation, Strategic Planning, Fund Raising, etc.

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The Sharp End of the Stick « Steve Blank

Steve Blank

Every marketing communication hire couldn’t wait to produce the next great ad or PR program. But without sales there is no revenue, and without revenue there is no company. All the strategic thinking in the world won’t make up for a missed revenue plan. No one was confused after that.

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How to Start a Startup

www.paulgraham.com

But its hard to raise money with an IP cloud over your head, becauseinvestors cant judge how serious it is. Before you consummate a startup, ask everyone about their previous IP history. In those days you could go public as adogfood portal, so as a company with a real product and real revenues,we might have done well.

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How To Grow Your Business Like A Weed

Duct Tape Marketing

I love trees so, you know, a lot of times I kinda laugh and say, weeds are just flowers with bad PR firms. Stu Heinecke (03:19): Well, you know, I guess the fact is that, well, if you look at let's, it's full of contradictions because if you look at, let's say the state flower of California, it is a weed, you know, it's the California poppy.

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Growing Your Business Quickly And Effectively Like A Weed

Duct Tape Marketing

So, you know, a lot of times I kinda laugh and say, what weeds are just flowers with bad PR firms? Stu Heinecke (03:16): Well, you know, I guess the fact is that, well, if you look at let's the, it's full of contradictions because if you look at, let's say the state flower of California, it is a weed, you know, it's the California poppy.

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