ConversionXL

NOVEMBER 23, 2022

This event focused on relationship building and a lot of work was put into building curated groups to have fruitful round table discussions. More networking and curated roundtables, less gurus and swag. We arranged vetted and curated groups for roundtable discussions , and matched everyone with other like-minded people.

B2B 94

B2B Marketing Curation PPC 94

Duct Tape Marketing

OCTOBER 10, 2013

Use a landing page in every ad, PPC or offline, to lead people to a place to get more info. make a purchase, sign up for a newsletter) or metrics you want to improve (e.g., Experiments lets you test which version of a landing page leads to the greatest improvement in goal completion or metric value. Listly by John Jantsch.

PPC 74

PPC Social Media Metrics Curation 74

ConversionXL

JUNE 2, 2022

It’s not a channel, campaign, or tactic. ABM teams then began curating content and tagging it by use case, industry, and persona. How you approach it will depend on your business model and ideal accounts and how (or if) you plan to expand campaigns. ABM isn’t a quick and easy win. ITSMA’s ABM framework simplifies these types.

Customer 98

Customer Marketing Channel Acquisition 98

ConversionXL

MAY 14, 2019

If you’re not running YouTube Ads campaigns , you’re missing out on key advertising opportunities. Although YouTube Ads campaigns run via Google Ads, YouTube advertising is different from other online ad options. Upload it as “Public” or “Unlisted” for use in YouTube Ads campaigns.

Campaign 133

Campaign Audience Channel Metrics 133

YoungUpstarts

NOVEMBER 10, 2020

Define the Campaign. First off, a campaign should have a single goal. A well-structured and organized campaign test has the best chance of producing what you’re after – quality insights. Other bidding methods: Which metric is most appropriate to focus on for this run? Prioritize High Impact Campaign Variables.

Utah 246

Utah Campaign Audience PPC 246

crowdSPRING Blog

JULY 24, 2018

Although Google AdWords offers a wide range of diverse ad formats, text-based PPC ads form the core of AdWords. Google Adwords lets its users launch campaigns directly from your research on keywords, making it a one-stop shop for keyword success. If you want to start a drip marketing campaign, Drip is a natural choice.

Social Media 51

Social Media Marketing Analytics Audience 51

crowdSPRING Blog

JULY 24, 2018

Although Google AdWords offers a wide range of diverse ad formats, text-based PPC ads form the core of AdWords. Google Adwords lets its users launch campaigns directly from your research on keywords, making it a one-stop shop for keyword success. If you want to start a drip marketing campaign, Drip is a natural choice.

Social Media 48

Social Media Marketing Analytics Audience 48