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Social Networking and Business Value

SoCal CTO

Individuals use social networking sites such as LinkedIn and Plaxo as career-advancing tools, even more useful in a down economy. Corporations increasingly see social media as a key PR, communications and marketing medium. This Panel will explore issues such as: How can companies best utilize social networking media?

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18 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

The Carson, California company employs about 800 people in its 4 Southern California plants. At that time, I had built my own social media following into the thousands (before the days of all the countless blogs on social media were created). Thanks to Robert Atallah, CedarLane Natural Foods ! #2

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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

He’s done several startups and is a board member of the Technology Council of Southern California (which is where I met him originally). Then I check and manage our Google Adwords campaign and check our analytics/stats. I'd rather invest time investing in social media to drive traffic to our site. Love the minis!

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Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

I hadn't talked to her in a while and then because of a presentation I did around Social Media for Service Professionals she and I reconnected. We streamline strategy development using a Reality-Based approach, then execute cross-media programs including websites, brochures, ads, booths. It has been fun to get to know her again.

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Can You Create a Great App Without a Tech Background? One Entrepreneurial Mom Shows You How It’s Done

Up and Running

Initially, she cast a wide net, focusing on any angel investors who would meet with her locally in Southern California. You get like, ‘Oh I can just pay for that,’ or ‘Oh, we’ll run a campaign,’” she says. However, the somewhat niche nature of her app proved a difficulty. Anything that we can utilize, we utilize it,” she says.

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7 Marketing Psychology Tips to Improve Your Business Marketing

crowdSPRING Blog

Roger Dooley’s article “ Emotional Ads Work Better ” reveals that emotional ad campaigns perform nearly twice as well as ads with a rational focus. Then, build a campaign that helps your unique audience envision how your product or service will directly benefit their life on an emotional level. Start by doing your research.