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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

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Common Growth Hacking Myths (and How Growth Actually Works)

ConversionXL

Only if a case can be made that it is important for driving sustainable growth (FWIW, a case can generally be made).” Ryan Holiday , Author of The Obstacle Is The Way : “At the core, marketing is lead generation. The Evolution of Growth Hacking. Is positioning important? ” Creativity. ” Curiosity.

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Designing startup metrics to drive successful behavior | For Entrepreneurs

www.forentrepreneurs.com

In this post I hope to help show how to figure out which metrics matter the most, and how to design them in such a way as to drive behavior that will lead to the results that you want. In a follow up post, I will use this technique to walk through the design of a set of metrics for a SaaS company.

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