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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., and Organic Search Traffic (can't ever have enough of that!)… Clicking on Channels shows you the first report. Lots of good data.

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30 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

My goal is to show up as the #1 search result when people search for a word counter so we can capture millions of clicks per month. We are doing everything we can to boost our search rankings, and we have drastically increased our budget for content creation while many others have slowed down. #10- Photo credit: Kim Chan.

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Great Storytelling With Data: Visualize Simply And Focus Obsessively

Occam's Razor

To come up with the so what for the above user behavior, two posts for you: Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models and Multi-Channel Attribution: Definitions, Models and a Reality Check.]. #6. Here's a great example of this, check out this slide… It shows searches in some country in 2019.

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Data Visualization Inspiration: Analysis To Insights To Action, Faster!

Occam's Razor

At a glance you can see all the big clusters of sources (close to the channels view in Google Analytics). If you are interested in any particular channel, Miscellaneous as an example, you can click on it and… boom! My initial thought was to have Channels are the plotted dimension (where you see Country). It is pretty nice.

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