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9 Things That Take a Pitch From Good to Great

Up and Running

Investors want to hear about your first customers, other investments put into the company (including your own sweat equity), key media placement, signed letters of intent (LOI) to purchase/partner, product and customer milestones , key hires, and so on. percent average conversion rate. 5 percent monthly churn rate.

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9 Things That Take a Pitch From Good To Great

Up and Running

Investors want to hear about your first customers, other investments put into the company (including your own sweat equity), key media placement, signed letters of intent (LOI) to purchase/partner, product and customer milestones, key hires, etc. 0.22% average conversion rate. 5% monthly churn rate.

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How to Write a Business Plan

Up and Running

Investors will want to know what advantages you have over the competition and how you plan on differentiating yourself. How do you plan on differentiating from the competition? An online software company might look at churn rates (the percentage of customers that cancel) and new signups.

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Social Media Analytics: Twitter: Quantitative & Qualitative Metrics

Occam's Razor

Here are some, IMHO, differentiated metrics. Churn Rate: In my days at DirecTV one of the metrics that the company was obsessed with atleast then and rightly so, was Churn Rate. Be willing to put in the sweat equity. Not even something that is not useful. So perhaps GA stinks even more.]. Missed the contest?