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Traversing No-Man’s Land, The Go-To-Market Phase

YoungUpstarts

by Bruce Cleveland, Founding Partner at Wildcat Venture Partners and author of “ Traversing the Traction Gap “. In the first post , we drilled down into the often-overlooked notion of “market-engineering” and why it’s so critical. As you develop your product, you must concurrently invest in market-engineering tasks.

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The Traction Gap Framework: Four Pillars Of Startup Success

YoungUpstarts

by Bruce Cleveland, Founding Partner at Wildcat Venture Partners and author of “ Traversing the Traction Gap “ As we continue our exploration of the Traction Gap Framework® – a step-by-step approach that startup teams can use to go from ideation to preparing to scale – I will walk you through the principles.

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The Traction Gap Framework: Four Pillars Of Startup Success

YoungUpstarts

by Bruce Cleveland, Founding Partner at Wildcat Venture Partners and author of “ Traversing the Traction Gap “ As we continue our exploration of the Traction Gap Framework® – a step-by-step approach that startup teams can use to go from ideation to preparing to scale – I will walk you through the principles.

Framework 113
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Entrepreneurs and the Wikipedia Road Map

The Startup Magazine

But how does a company, executive or technology that does not yet have a Wikipedia page achieve that goal? Traffic from a trusted site like Wikipedia to your website can be powerful in developing new business, attracting employees, forging business partnerships, and building a customer base. Facts only in Wikipedia articles!

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Thank you

Startup Lessons Learned

I had really debated about whether there was any value in spending the time and money to fly to San Francisco when there was a perfectly serviceable simulcast going on in Cleveland. And a special thanks is due to all of our presenters, panelists, and mentors. You are the ones that consistently blew the audience away.

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Transcript of How to Turn Marketing Costs Into Profit

Duct Tape Marketing

And actually that statement of the purpose of a business — to create, keep a customer — is probably the genesis of Duct Tape Marketing, believe it or not. When he was talking about the purpose of a business, creating a customer, that idea has become so morphed these days into persuasion, right?

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Startup Lessons for the Proto-Founder

www.metamorphblog.com

You need a Co-Founder, not an Engineering Bitch. Lots of business-y, idea-type people who say they’re looking for a co-founder are, in reality, looking for what is best described as an “engineering bitch.&# Experienced, talented software engineers have lots of options in life, and most of them involve getting paid.

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