ConversionXL

NOVEMBER 23, 2022

Real conversations with good people. You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. He explained how lead generation uses a short term, sales-focused strategy. Great talks. Gaetano DiNardi.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

SEPTEMBER 11, 2014

This time I’m going to do a deep dive on a particular pair of keyword-specific tactics that I’ve found can really drive higher conversions, both short term & long term. Optimizely recently wrote about how this kind of symmetry helped them increase their visitors to leads by 39.1%. Focus on Relevancy.

PPC 114

PPC Matching Technical Review Search 114

Duct Tape Marketing

AUGUST 13, 2015

How To Get More SEO Value Out of Your Existing Content written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Ultimately what you are looking for are pages that have high impression counts but low clickthroughs (CTRs). Gary Dek is a professional blogger, SEO expert, and freelance writer.

SEO 28

SEO Clickthrough Affiliate Private Equity 28

Duct Tape Marketing

MARCH 3, 2017

When trying to gauge the ROI of your content, you can’t rely on a single conversion point. The overall performance of a content piece is determined by various factors such as a call to action click through, the number of leads generated etc. Pro Tip – Higher clickthroughs are a definite sign of engagement.

Marketing 28

Marketing Metrics Clickthrough Analytics 28