leananalyticsbook.com
AUGUST 19, 2012
Lean Analytics Book. Media is about time on page, pages per visit, and clickthrough rates. This is about whether you can grow, or hire, or whether you’re getting the organic growth you expected. Developers , prioritizing features and making experimental validation part of the “Lean QA” process.
Version One Ventures
NOVEMBER 24, 2014
We need to hire a data scientist immediately!”. Now, consider rephrasing the question above into a hypothesis: “ Our best clickthrough rate is on Fridays in New York City.” Over the past month, I have spent time with some of our portfolio companies talking about how to leverage the power of their data.
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Duct Tape Marketing
JANUARY 28, 2020
Next, they’d hire an advertising firm to create and execute the concept. You’ll lean into tactics that resonated with your audience and ditch those less-successful approaches. Google Ads allows you to track performance for each individual ad campaign, so you can see things like impressions and clickthrough rate.
crowdSPRING Blog
AUGUST 20, 2017
You can’t walk a block in the downtown of most cities without seeing posters, signage, and other elements of guerrilla marketing plastered everywhere by “street teams” hired by big marketing firms. This kind of metadata can really boost clickthroughs to your site. It can be very effective (and low-cost) if done well.
crowdSPRING Blog
AUGUST 20, 2017
You can’t walk a block in the downtown of most cities without seeing posters, signage, and other elements of guerrilla marketing plastered everywhere by “street teams” hired by big marketing firms. This kind of metadata can really boost clickthroughs to your site. It can be very effective (and low-cost) if done well.
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