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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Don’t try too hard to “go viral” and above all, obey the law. Find and host an interesting speaker whose message or talents mesh with your marketing strategy. Host your own networking event. This kind of metadata can really boost clickthroughs to your site. Here are some examples of effective guerrilla marketing.

article thumbnail

21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Don’t try too hard to “go viral” and above all, obey the law. Find and host an interesting speaker whose message or talents mesh with your marketing strategy. Host your own networking event. This kind of metadata can really boost clickthroughs to your site. Here are some examples of effective guerrilla marketing.

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How to Optimize Videos for Conversions

ConversionXL

Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. In this scenario, the video is not actually on your site, it’s hosted off-site by a third-party. If you self-host a video, you’re bound to slow down the load time as servers work harder. The State of Video in 2016.

Video 48
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Finding your One Metric That Matters

leananalyticsbook.com

Media is about time on page, pages per visit, and clickthrough rates. For example, Pinterest’s affiliate URL rewriting model , which requires that the site take into account the likelihood someone will actually buy a thing as well as the percentage of clickthroughs (see also this WSJ piece on the subject.). 23 Jul 2012.

Metrics 58
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How to Measure the ROI of Your Content Marketing Efforts – a Step-by-Step Guide

Duct Tape Marketing

On the other hand, if a content piece is going viral, it means it’s resonating with your audience. Pro Tip – Higher clickthroughs are a definite sign of engagement. VenturePact, a SaaS firm, saw 66% clickthrough rate for a mobile app calculator they hosted on their site. CTA Click Through Rates.