Remove Cofounder Remove Finland Remove Operations Remove Sales
article thumbnail

6 Customer Journey Mapping Examples: How UX Pros Do It

ConversionXL

He also offered an example of a customer journey map for “Telephone Repairs,” from the book he co-authored, “Service Magic: The Art of Amazing Your Customers.” Finland-based Leadfeeder is a top (Google) analytics tool that shows the companies that visit your website. Leadfeeder. ” Click to enlarge. IdeaRocket.

Customer 130
article thumbnail

Lessons Learned: What is customer development?

Startup Lessons Learned

Instead, we do everything possible to validate the founders belief. Most people cant sustain more than a few of these iterations, and the founders rarely get to be involved in the later tries. In order to do this, we have our customer development team work hard to find a market, any market, for the product as currently specified.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Lessons Learned: Validated learning about customers

Startup Lessons Learned

It should be even more important to the founders themselves, because it demonstrates that their business hypothesis is grounded in reality. For a startup, having great sales DNA is a wonderful asset. But here’s where a truly great sales artist comes in. More on that in a moment. They are closing orders.

Customer 167
article thumbnail

Lessons Learned: The four kinds of work, and how to get them done.

Startup Lessons Learned

Now its time to start to think seriously about how to find a repeatable and scalable sales process, how to position and market the product, and how to build a product development team that can turn an early product into a Whole Product. As the company grows, this kind of work generalizes into "executing the companys current strategy."

article thumbnail

Datablindness

Startup Lessons Learned

For example, I quickly learned that when I twittered about the event, more often than not I would make a sale. That’s why we have operations alerts trigger a page, but it can also work for other customer events. This is true for split-testing features, but it’s also true for marketing programs or even operations changes.

article thumbnail

Lessons Learned: The engineering manager's lament

Startup Lessons Learned

Because there are no tests for new features (or operational alerts for the production code), the code that supports those new features could go bad at any moment. Excepting for cosmically co-incidental success stories, the fuzzy requirement stuff never congeals as a holistic engineering exercise. Top managements #1 was usually ROI.

article thumbnail

Embrace technical debt

Startup Lessons Learned

Lean vs. debt In the world of physical goods, the leaner a supply chain is, the less debt is required to operate it. This makes lean supply chains more robust in the face of the unexpected: if sales suddenly dry up, they are stuck with less unsold inventory and simultaneously have less debt to service. pay 'interest').