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How to Create a Compelling Unique Selling Proposition

ConversionXL

In this guide, you’ll learn how to differentiate your business and attract your ideal customers by creating a unique selling proposition. Your product or service is likely built of many features or components, but which of those do your customers truly value? It could help us shape the future of [COMPANY/PRODUCT NAME].

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Empathic Design: Mapping Your Brain, Brand, and Data

ConversionXL

What’s the best way to increase conversions? You then give them a Limbic Map® and ask them: When you are shopping for [Product Name], pick the top 3 words that BEST describe what you associate with the product. They found that answers clustered around three primary values – style, differentiation, and quality.

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