YoungUpstarts

SEPTEMBER 16, 2020

Generate more leads and use scoring to identify who is most qualified. Align better with your sales team to define what a qualified lead looks like. Improve conversion rates and ROI . Create, send, and manage SMS messages, social media, and digital advertising. The list of capabilities goes on and on.

Marketing 179

Marketing SMS Campaign Channel 179

ConversionXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.

Lead Generation 107

Lead Generation Demand Audience eCommerce 107

YoungUpstarts

DECEMBER 3, 2019

A few years back, many marketing teams were unaware of what a funnel meant or what sales funnel software can do. Startups can use funnels to generate quick landing pages, use upsells to boost AOVs, do successful remarketing, etc. A sales funnel usually needs software to power it and getting the best one is a boost for any startup.

Software 147

Software Sales Startup SMS 147

Duct Tape Marketing

JULY 6, 2022

And that's just a lack of steady flow of leads. I mean, lead generation is something that, that obviously we want customers, but if we don't have leads, we obviously can't, uh, don't have that pipeline to really convert some percentage to customers. John Jantsch (08:55): All right, let's go to number four.

SMS 90

SMS Retention Metrics Networking 90

Up and Running

MARCH 21, 2017

Starting in 2011 and over the course of four years, my startup pivoted from an online community tool, to a live sales and support tool, to an outreach platform for businesses, to finally finding its identity in a campaigning and advocacy tool. How did it help? Why did it fail? It all came down to what a website considered top priority.

Campaign 80

Campaign Startup Cloud Channel 80

Duct Tape Marketing

OCTOBER 27, 2017

They’re important for networking, brand building, and lead generation. You set up meetings with potential partners, customers, and dormant leads who finally seem ready to take the plunge. Read Messaging is the New Conversation for Marketing for starters. Nupur Maskara is a Content Manager at SMS-Magic.

Marketing 50

Marketing Redemption Channel SMS 50

Duct Tape Marketing

DECEMBER 11, 2019

Mike Yan: We believe that messenger is a great way to actually drive business outcomes and to help you with marketing, with sales, with support, to help you convert better, and not just, “Hey this as something fun, that has this novelty, but doesn’t have any value.” So text marketing. But what about inter activities?

Marketing 41

Marketing SMS Channel Conversion 41