Hippoland

AUGUST 8, 2018

As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business. You will use your fridge for a decade or more so the retention here is high. Sales cycles matter though.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business. You will use your fridge for a decade or more so the retention here is high. Sales cycles matter though.

Founder 48

Founder Sales Cycle Affiliate Retention 48

ConversionXL

APRIL 3, 2018

CXLLive #conversion pic.twitter.com/qVYFcGhnD4. previous conversations, facebook, intercom…). intimate communication is how we actually have our conversations, not email, or ads. Tara Robertson – How to 10x Growth by Optimizing Customer Marketing & Retention. Start with retention. And we’re off!

Retention 106

Retention Artificial Inteligence Channel Email 106

Startup Lessons Learned

APRIL 14, 2009

Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. Whats the right set of materials, conversations, etc. that completes a sale for these customers? How is that picture changed before and after your product.

Customer 167

Customer San Francisco Lean Hockey Stick 167

ConversionXL

MAY 19, 2016

The biggest shortcoming being that it considers the sales cycle to be a linear process where a customer passes sequentially through sales steps and where he/she is the only one involved in the decision making process. One of my favorite examples of this is the design of viral loops. And I think this is really the point.

Analytics 78

Analytics Metrics Channel Software Review 78