Both Sides of the Table
NOVEMBER 16, 2014
Eventually you need a VP of Product to handle your product roadmap, a CTO for engineering leadership and VPs of sales, marketing & biz dev. You hire great people. You motivate, cajole, reassign tasks, hire, fire and push the organization forward. And then there’s product management. You set direction.
Startup Lessons Learned
SEPTEMBER 30, 2008
Lessons Learned by Eric Ries Tuesday, September 30, 2008 What does a startup CTO actually do? Often times, it seems like people are thinking its synonymous with "that guy who gets paid to sit in the corner and think technical deep thoughts" or "that guy who gets to swoop in a rearrange my project at the last minute on a whim."
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ConversionXL
JUNE 16, 2022
A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. For example, if your goal is to generate leads , assets might be webinars, landing pages , and emails. The do’s and don’ts of each platform, including details of the channel manager and project manager.
Startup Lessons Learned
SEPTEMBER 22, 2008
In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. Beware the new hire who has "extensive experience" in startups or big companies - using a different growth driver. The Lean Startup Intensive is tomorrow at Web 2.0.
Startup Lessons Learned
JULY 28, 2010
Yet there’s a lot of mystery around pivots, and entrepreneurs ask all the time how you know it’s time to commit to a new direction. To shed some light, I talked with kaChing , a destination that enables individual investors to find outstanding money managers to manage their money.
Startup Lessons Learned
OCTOBER 4, 2008
Maybe youd like to start with The lean startup , How to listen to customers , or What does a startup CTO actually do? ) By the time the entrepreneurial bug hit me, the dot-com boom was in its waning days. So much for timing. But I managed a few "good learning experiences" before throwing myself full-bore into IMVU.
Startup Lessons Learned
SEPTEMBER 15, 2008
Very useful perspective - as a first-time CEO managing a small startup, these ideas are timely and thought-provoking. Amazing lean startup resources Is Entrepreneurship a Management Science? Whether they also lead to dramatically higher returns for investors is a question Im looking forward to studying. Less is more.
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