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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

This post describes how the traditional product development model distorts startup sales, marketing and business development. Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development.

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Raising Money Using Customer Development

Steve Blank

Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Are there customers for what you are building? How many are there? Can it scale?”

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Can You Trust Any vc's Under 40?

Steve Blank

Five Quarters of Profitability During the 1980’s and through the mid 1990’s startups going public had to do something that most companies today never heard of – they had to show a track record of increasing revenue and consistent profitability. They taught you about customers, markets and profits.

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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

When I asked our trade show manager she looked at me like I was the house idiot and said, “Steve, don’t you know that my job is to set up our trade show booth?” And it was going to mention the two words that SuperMac marketing needed to live and breathe: revenue and profit. Two paragraphs, Five bullets. It didn’t take more.

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How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

A number of analysts have particular focus on serving the customers of technology companies, e.g., Gartner and 451 Research. Custom CRM solutions for PE/VC funds are offered by Altvia , Backstop Solutions , DealCloud , EquityTouch , SalesLogistix , Satuit , Sevanta Dealflow , Navatar , Salesforce , SalesforceIQ , and Touchstone.

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Marching through quicksand

Startup Lessons Learned

Customers will get to consume the content they want, and support the producers of that content directly, rather than having to rely exclusively on intermediaries. Now, helping potential customers discover new things they might like is the job of the discipline of marketing. What is the right revenue model?

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Lean Startups aren't Cheap Startups

Steve Blank

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. And most startup code and features end up on the floor as customers never really wanted them. Lets see why.

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