Remove Differentiation Remove Lead Generation Remove Partner Remove Product Development
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Launching a Portfolio Acceleration Platform at a Venture Capital or Private Equity Fund

David Teten

Nick Kim , Crosscut’s Head of Platform, in his presentation at the 4th Annual VC Platform Summit, shared their Platform development methodology, which he viewed as an exercise in product development. For example, recruiting writ large is useful at all stages of development. AskAnything.VC Advantages. Disadvantages.

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What Does the Future Hold for Conversion Optimization?

ConversionXL

As Ronny Kohavi , Distinguished Engineer, General Manager, Analysis and Experimentation at Microsoft, put it: Ronny Kohavi: “Experimentation is getting more recognized as essential to guide product development, when it is applicable (not always, as you can see in Section 6 in this paper ). Image Source.

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How to Build a Product Launch Strategy

ConversionXL

This plan is your go-to-market (GtM) strategy , which should be informed by: Market conditions and competitive positioning Ideal customers and target audience Product offer and pricing Lead generation and customer acquisition process. How a product launch strategy creates awareness and earns consideration from potential buyers.

Product 96
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How We Took on Slack (and Lived to Tell About It)

ConversionXL

We had that luxury—we had three other profitable companies (focused on web design and development) when we decided to launch Chanty. We wanted to spend money on product development, not market research. Instead, we saved most of that money for product development. Differentiating our product.

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Beware The Consultant

infochachkie.com

Basing a consultant’s compensation on the incremental revenue they generate is a great example of a deal that is on The Fringe (for other creative approaches to partnering, see Agreements on The Fringe). In the ‘normal’, non-startup world, a consultant will generally accept any engagement in which the client can pay for their services.

Equity 40
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The Ultimate Guide to Starting a Software Company

Up and Running

List key partners and resources you will need, and then list your core team as well as their roles. List key partners and resources you will need, and then list your core team as well as their roles. Another great way to test your idea is to create a minimum viable product, or MVP. Step 3: Brand and differentiate yourself.

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How We Took on Slack (and Lived to Tell About It)

ConversionXL

We had that luxury—we had three other profitable companies (focused on web design and development) when we decided to launch Chanty. We wanted to spend money on product development, not market research. Instead, we saved most of that money for product development. Differentiating our product.