Thu.Nov 04, 2021

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17 Things We’ve Learned from Top Product Marketers

ConversionXL

Product marketing is today’s most critical marketing function. And yet, it’s unfamiliar and confusing to many. The best way to think about it: product marketing is strategy. Product marketers work to understand the market and what motivates customers. They choose the market segments to target. They determine what attributes the product needs to win against the competition.

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How Microsoft Office 365 Supports The Startup Company

YoungUpstarts

Microsoft Office 365 has been built to empower young companies to aim higher by taking advantage of Microsoft's enterprise-grade solutions. The post How Microsoft Office 365 Supports The Startup Company appeared first on Young Upstarts.

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OSHA’s Federal Vaccine Mandate For Businesses: Fast Facts You Need to Know

YFS Magazine

YFS Magazine YFS Magazine The COVID-19 vaccine mandate for U.S. companies with 100 or more employees will take effect January 4, the federal government announced Thursday. YFS Magazine YFS Magazine.

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What Is An Accountable Leader?

YoungUpstarts

Accountable leadership is the foundation of exceptional leadership. Leaders who embrace the three habits of personal accountability will be able to respond to their critics with integrity and make it easier for those they lead to take more accountability for problems and their solutions. The post What Is An Accountable Leader? appeared first on Young Upstarts.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Five ways to make and execute a great plan

Berkonomics

It is all about execution. Waiting over a year to see results is too long, since your chance of mid-course correction is greatly reduced. To make the point, Harvard’s Robert Kaplan believes that less than 10% of corporate strategies are effectively executed. Ouch! If that is true, we are tolerant bunch. We carefully plan in long, dedicated sessions each year or so, then draw up a series of goals, strategies, tactics, objectives, targets, or whatever we want to name them.

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Technology as a Religion

Start Up Blog

Price is determined by how much a purchaser is prepared to pay. Value is what we receive after the price has been paid. Of course, depending on the price, it can either be great or poor value. Tesla make terrific cars. It’s true that they started the inevitable shift to our electric car future. However, Tesla Inc. is not worth more than the entire auto industry combined.