Both Sides of the Table

MAY 15, 2013

She was president of the UJA in Sacramento. And a natural sales person. I’ve sat through so many meetings where sales reps didn’t ask for the order. Hold interviews with tech people, marking people, ops people, finance people – whatever. From this I saw civic involvement and leadership first hand.

Sacramento 416

Sacramento Baltimore Germany DC 416

Duct Tape Marketing

NOVEMBER 9, 2022

And that's brand development, brand power, customer acquisition, message clarity, market expansion, sales enablement, so marketing and sales working together and product marketing or product innovation. Clare Price (03:49): Well, the way that we do it is we've developed six canvases that focus on six core areas of business growth.

Marketing 76

Marketing Differentiation Sacramento Small Business 76

Women Entrepreneurs Can

NOVEMBER 15, 2021

Get the ball rolling by putting your stock up for sale. In 1998, he graduated from the University of the Pacific’s McGeorge School of Law in Sacramento, California, and now serves as a principal attorney for the Oak View Law Group in California. There is no use keeping inventory if you have debts to pay.

Sacramento 59

Sacramento California Revenue Finance 59

Occam's Razor

AUGUST 22, 2022

Marketers, CMOs, Finance peeps should know the implications of picking an imprecise Success KPI, but the Analyst is the expert and, hence, I expect them to take the lead. The challenge occurs when the Success KPI for all of the above campaigns is set as In-Store Sales. 12 Rules for Picking the Right Success KPI. Or, Lifetime value.

Metrics 105

Metrics Campaign Analytics Framework 105