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What fractional CMOs can do for small businesses

Duct Tape Marketing

What fractional CMOs can do for small businesses written by Editor read more at Duct Tape Marketing. One of the greatest ways to do so is hiring a CMO or Chief Marketing Officer, an experienced, result-driven executive responsible for all your marketing efforts. That’s what I want to discuss today.

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What Makes an Entrepreneur? Cojones (7/11)

Both Sides of the Table

They often make great team members such as head of products, CTO, head of sales, CFO, etc. He was from South America but living in Switzerland and had launched a startup while holding down a day job at a consulting firm (McKinsey if memory serves). He and his partner told me about this new idea over the course of nearly a year.

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CTO-as-a-Service in Crucial Stages to Success

ReadWriteStart

Being relatively a new service trend in today’s tech-driven world, CTO-as-a-Service (CaaS) is notably gaining its momentum. Though CTO as a traditional full-time position exists for decades, some companies do not feel they need a technology executive. Ideal scenario assumes there’s a CTO in house. By referring to ?TO-as-a-Service

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Ardent 1: Supercomputers Get Personal

Steve Blank

A Phone Call After I left MIPS Computers I was in New York tagging along with a friend (a computer architect whose products at Apple a decade later would change the shape of personal computing) who was consulting for a voice recognition startup. Wasn’t he a CTO or something? (He The response from across the country?

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Finding Technical Cofounders Is Hard

rob.by

He argued that software engineers don’t finish what they start, and that you’re better off paying a technical person than partnering with one. They can make good money consulting or working as an employee of another company. They can easily get great benefits and a six figure salary. Tuesday, August 17, 2010 e.p.c.

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How to Divide Equity to Startup Founders, Advisors, and Employees

thinkspace.com

That’s where a good partner agreement comes into play. Not only do you want to allocate ownership, but you want to re-allocate ownership if either partner fails to deliver. I was originally hired as a contractor, developing a SaaS app from scratch, including DB design and coding. 65k when the industry standard is 120k.

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Why Startups Fail - 20 Top Reasons Gleaned from 32 Startup Failure Post-Mortems

www.chubbybrain.com

The negativity either impacted investment funding (venture capital fell off a cliff in 2009) or the customers they were targeted as was the case for Untitled Partners who were building a platform for fractional art ownership. We were obviously wrong about Untitled Partners’ ability to grow through the subsequent downturn. #19