Duct Tape Marketing
APRIL 19, 2013
Some of this might simply be semantics because the terms are widely fumbled around in various places, but here’s what I find to be true. In the most traditional view marketing is charged with lead generation, lead conversion and customer experience. Hire more educators and engineers. If You Liked This Post. :
Both Sides of the Table
MARCH 17, 2010
LA produced Applied Semantics that created AdSense and was bought by Google. LA was a leader in lead generation (LowerMyBills), comparison shopping (PriceGrabber, Shopzilla), social networking (MySpace … I know, I know – Facebook won – but it was still a big business). You don’t. Get over it.
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Duct Tape Marketing
SEPTEMBER 3, 2019
Because of this trend towards semantic search, it’s now important for businesses to consider long-tail keywords. Not only does this allow you to become an authority early on in prospects’ research (making them all the more likely to turn to you when they’re ready to hire someone!),
YoungUpstarts
AUGUST 4, 2015
It’s difficult to hire and retain the top designers, engineers, data scientists, and QA professionals, and an organization’s sustained growth can be threatened by this block to growing engineering teams. A technical office in Israel enables tech companies to find and hire engineers and data scientists with meaningful, real world experience.
Both Sides of the Table
FEBRUARY 15, 2011
We were talking about a company, Factual (disclosure my firm is an investor), which was founded by one of LA’s most talented Internet entrepreneurs, Gil Elbaz , who as co-founder of Applied Semantics (purchased by pre-IPO Google for $102 million and now Google AdSense) is responsible for a large portion of the Internet’s monetization.
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