Cracking the Code

NOVEMBER 10, 2009

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. The internet is your new channel and Technology Enabled Service providers are among the few partners that actually care if you succeed (more.) You can download the full white paper at www.bvp.com/cloud or click here.

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Software Review Cloud Technical Review Sales Cycle 48

www.chancebarnett.com

MAY 10, 2011

This question is exactly what I love the “free report” give away or white paper type free line content. A clearly defined VALUE proposition on your landing page, such as headlines that instantly state the benefit, and are closely tied to the SEM ad copy (that they responded to). The other is a few tips on landing page design. [.]

SEM 47

SEM Email Los Angeles Conversion 47

Cracking the Code

OCTOBER 10, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. To learn more about the CAC ratio and CLTV, you can read Philippe Botteri’s white paper “CAC Ratio - One Number to Manage your SaaS S&M Spend” also available at www.bvp.com/saas. at 11:09 AM.

Software Review 48

Software Review North America Europe Metrics 48