Hearpreneur

JANUARY 8, 2017

Now that 2016 has ended and we reflect on the year, opening a brand new location in North Miami was definitely our biggest accomplishment. This in turn will see more investment coming in-house, and we expect to further expand our digital activity, which includes web development, SEO and PPC. It’s set to be an exciting year!

Entrepreneur 48

Entrepreneur Miami Social Media PPC 48

Hearpreneur

JANUARY 7, 2017

I seized this opportunity to try an experiment in both client service and employee retention, by focusing on senior level staff first, and combining that with a flexible and healthy working environment that is not a mainstay in the public relations world. Nor was there one that was owned, run, and staffed entirely by women.

Entrepreneur 91

Entrepreneur LLC Cofounder Green 91

ConversionXL

JANUARY 14, 2016

So we’ve established that focus is shifting from installs to retention , engagement, and lifetime value. If retention, engagement, and lifetime value are goals, determining which in-app events to measure is the means. Unlike the web, there are no hyperlinks in the mobile app environment. Let’s explore.

Mobile 48

Mobile Conversion Retention Campaign 48