crowdSPRING Blog

DECEMBER 14, 2016

If your revenue model is the sale of a service or product, your goal could be to get your cost per conversion below a certain amount after 90 days. In that way, paid campaigns (like search engine marketing/ppc) can align nicely with SEO-focused campaigns. This is known as semantic SEO.

SEO 48

SEO Search Engineer Small Business 48

ReadWriteStart

OCTOBER 19, 2023

ChatGPT Prompts for PPC I suggest using all these prompts within the same thread so you can build up more data and ideas based on your initial keyword list. Group my keywords “KEYWORD LIST” by meaning and search intent so that I can set up multiple PPC campaigns. Add a persona I should target with each PPC campaign in the table above.

ChatGPT 182

ChatGPT Marketing Social Media PPC 182

ConversionXL

FEBRUARY 6, 2019

The classic graph for the product lifecycle is a sales curve that progresses through stages: a sharp rise from the x-axis as a product transitions from Introduction to the Growth phase; a sustained, rounded peak in Maturity; and a gradual Decline that portends its withdrawal from the market. Create product awareness and trial. Marketing led.

Product 124

Product Marketing Differentiation Harvest 124

ConversionXL

APRIL 12, 2017

E.g. Message match / headline match from PPC ad to landing page. Long copy” doesn’t mean “long form sales page”. There’s a time and place for long form sales pages. Bill Leake: Optimizing for the “Considered Purchase”: What Changes if You’re B2B or Expensive / Long Sales Cycle B2C? Marketing/Sales optimization funnel.

San Antonio 86

San Antonio Metrics B2B Analytics 86