ConversionXL

MARCH 17, 2021

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them.

B2B 150

B2B Sales Cycle Belgium IP 150

Version One Ventures

SEPTEMBER 17, 2013

This preference isn’t necessarily due to market size, but rather the structure of the market: are there only a few dozen customers that might buy your product or are there thousands, or even tens of thousands of potential customers? These are long sales cycles, often with multiple departments and stakeholders involved.

Fractional CTO 154

Fractional CTO Software Review Viral Sales Cycle 154

ConversionXL

APRIL 7, 2021

Compared to selling sophisticated software bundled with professional services to large enterprise companies (Fortune 500) which involves navigating a lot of complexity in the buying cycle. Again, the way F500 buy software is very different from the way you & I pay for productivity tools or how small businesses buy software.

IP 98

IP Marketing Technical Review Software Review 98

ConversionXL

JULY 8, 2020

Pick this option if you want to track the actions people take on your website, such as purchasing a product or signing up for your email list. Sell products from your catalog. Showcase your inventory with product images on the search results page. You can use them to highlight product features or benefits. Conversions.

PPC 100

PPC Matching Software Review Campaign 100

ConversionXL

NOVEMBER 5, 2020

Knapp talks about focusing on only the essential activities for shipping new products and testing new ideas. Using my existing skills and resources (including an old domain name), I tested a productized digital PR offer. For example, a productized service allows you to start quickly. Choose to expand vertically or horizontally.

PR 120

PR B2B Lean Audience 120

Duct Tape Marketing

FEBRUARY 22, 2017

While big ticket products might carry longer and more complex sales cycles, high-end buyers are just as lazy as the rest of us, so they use the same methods: Google, social media, and yes, their inboxes. Which of your client verticals are your champions? Reference a recently-launched product. Who is most receptive?

Curation 42

Curation Lead Generation Technical Review Email 42

Duct Tape Marketing

NOVEMBER 17, 2022

Click on over and give us a review on iTunes, please! Obviously you're not marketing a $29 product or even a very expensive course or program. And the length of the sales cycle, especially with the assisted living, has increased their sales cycle by about 36%. More About Debbie Howard: SeniorLivingSMART.com.

Differentiation 71

Differentiation Sales Cycle Audio Networking 71