Duct Tape Marketing

NOVEMBER 9, 2015

In fact, make sure your site is mobile-friendly right now: https://www.google.com/webmasters/tools/mobile-friendly/. Don’t forget about localized content that targets mobile users. Regarding franchise businesses, mobile search is where the action is.

SEO 28

SEO Kansas City Kansas Mobile 28

Berkonomics

JANUARY 28, 2016

Go to https://www.google.com/webmasters/tools/mobile–friendly/ and enter your web address for a quick, free, analysis. So the very first thing to be sure you cover is that all of your communications are responsive – able to display text, photos and video clips equally well on smartphones, tablets and desktops. Same thing.

Email 48

Email Marketing Mobile Metrics 48

Occam's Razor

NOVEMBER 21, 2011

18th Google announced that users logged into their Google accounts using www.google.com would be redirected to http s ://www.google.com. The search queries by these users would hence be encrypted and not available to website owners via web analytics tools such as Omniture, WebTrends, Open Stats, Google Analytics etc.

Analytics 136

Analytics Metrics Search Aggregator 136

Occam's Razor

APRIL 13, 2015

The 80/20 rule applies to our use of web analytics tools as well. Most of us use just a small amount of power our tools contain. Regardless of the tool you have, it is always prudent to take a fresh look at a familiar tool every once in a while and see what you've been missing. This hurts my feelings!

Analytics 60

Analytics Web eCommerce Metrics 60

Duct Tape Marketing

DECEMBER 7, 2015

Google is so serious about helping companies get on the mobile-friendly bandwagon that they provide a free tool to help you see how prepared your website is for mobile consumers: https://www.google.com/webmasters/tools/mobile-friendly/. That percentage has almost certainly increased by now.

SEO 28

SEO Phoenix Arizona Lead Generation 28