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26 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. To play up the name even more, I use when you need a best friend on the web as my tagline. Secondly, most often, is giving a title to your idea.

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How to Present so People will Hear

David Teten

For example, “NET INCREASE IN SOFT DRINK CONSUMPTION” is more informative than “SOFT DRINK CONSUMPTION, 1979-1992.”. For example, “Net increase in coffee consumption” is more informative than “coffee consumption, 1979-1992”. All titles and terms (company names, brand names, etc.) Name your file for version control.

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Hubris Versus Humility: The $15 billion Difference

Steve Blank

By 1992 Research in Motion (RIM) had been in business for eight years, had 16 employees, sales of about $500,000 a year, and three or four business lines. The new device could hold names, email addresses, phone and fax numbers and incoming and outgoing messages. RIM and TiVo are two examples of getting it right and wrong.

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Eight Things That May Keep Your Company Stuck At No. 2

YoungUpstarts

We’re proud to be second in area sales and customer satisfaction since 1992!” So often in life, it’s the small details that differentiate ‘good’ from ‘great’. It’s happened to everyone: When you see that name flash on your phone’s caller ID, you slowly pull your hand back from the receiver and let the ringing continue.

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Which Are More Legible: Serif or Sans Serif Typefaces?

alexpoole.info

Although studies of screen reading show no difference between reading from screen and from paper ( Dillon, 1992 ; Bernard, 2001 ), there could be some validity to this argument. Letter differentiation and rate of comprehension in reading. Sans serif are better on the web. Ergonomics , 35(10), 1297-1326. Gaultney, V. Mills, C.B.,

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How To Get What You Want By Helping Others Get What They Want

Duct Tape Marketing

Recent episode, The power of just one big marketing idea and How to get it really brings home this idea that instead of chasing the idea of the week, really lock in on one big idea to differentiate your business that can make all the difference in the world. 19:02): What is their name? And there can be stretch names on there, right?

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Cialdini’s 7th Persuasion Principle: Using Unity in Online Marketing

ConversionXL

The Unity Principle that Cialdini talks about is very similar to a persuasion principle mentioned in a book called The Age of Propaganda , (and before that in a 1992 NYT article ) under a slightly different name: The Granfalloon Technique. The name, as alluded to above, came from a Kurt Vonnegut novel, Cat’s Cradle.