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The rise of the “successful” unsustainable company

A Smart Bear: Startups and Marketing for Geeks

Freeloader — On $3m invested, sold for $38m in 1996 — shut down in 1997. If you know you’re building a flash-in-the-pan, like a cool mobile app, than that’s fun too of course! Support.com — On 2.5m invested, IPO’ed in 2000 for $32/share — stock price now $2.

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Publicity Stunts: When Good Ideas Go Bad

crowdSPRING Blog

Not surprisingly, Snapple declined to make a second attempt to break the official record, which had been set in Holland in 1997 by a 21-foot ice pop. One day shortly after the “signs” were placed, a Boston city worker noticed one of them on a highway on-ramp, complete with wires dangling and lights flashing.

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18 Entrepreneurs Explain Their Favorite Songs to Get Them Motivated

Hearpreneur

It was released in 1997 and I’ve been listening to it ever since. It is as if I could see my whole entrepreneurial journey flash before my eyes. We knew that entrepreneurs have the best playlists and we decided to ask them their favourite tracks. #1- 1- Can’t Nobody Hold Me Down by Puff Daddy. Photo Credit: James Pollard.

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Pop-ups — Is Annoying Your Customers Worth a Few Newsletter Sign-ups?

Up and Running

By 1997, the pop-up plague had spread to sites across the net, including Geocities, AOL, and The New York Times. This means it needs to be understated (no flashing animations). According to Zuckerman, the idea came to be when a major car company became concerned that its content was appearing on porn sites. A catchy image.

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Be Careful What You Wish For…

Pascal's View

capital markets for listed equities have been in systemic decline since 1997. China leads the world in IPO’s in 2009; it would be a serious mistake to dismiss this as a flash in the pan or a “casino” Risk capital will go where it is rewarded, and currently that is not in the United States.

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Building a Great Startup Board: Pt 1

Reid Hoffman

For example, in 1997, I had not realized that you need to invent and reinvent your go to market strategy together with your product idea. One of the bright flashing warning signs that a VC will be a weak board member is when that person says, “We VCs are pattern matchers.”

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Should You Get Rid of Your Website’s Lead Forms?

ConversionXL

Flash forward to today, and the rise of messaging has disrupted that old communication paradigm. The first wave of messaging software arrived with ICQ (launched in 1996), followed by AIM (1997), Yahoo! True, some companies experimented with social media as a sales channel as well. It’s been around since the mid-1990s.