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Marketing and Growth Lessons for Uncertain Times

ConversionXL

In 2002, McKinsey published a study of 1,000 U.S. Laura Blue of LaunchLink PR corroborates Gerhardt’s message : It is during these times that brands need to be especially considerate about what and how they are communicating to customers, partners and stakeholders. What the big studies have shown.

Marketing 121
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How to Radically Stand Out with Brand Marketing

ConversionXL

In 2002, Elon Musk created Space X. Build systems and processes that enable your team to create and distribute content seamlessly. They’re a great example of employee advocacy because their content is often shared and retweeted by their colleagues, like their Digital PR Lead. With enough resources, products can always be copied.

Marketing 109
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Why The SBIC Doesn’t Work For Venture Capital Anymore

Feld Thoughts

Each of the SBIC funds were raised in the 2000 – 2002 time period. Next, there is the wonderful PR quote about the SBIC that says “Since the program’s inception, SBIC “success stories” include the funding of companies such as Apple, Costco and FedEx when they were burgeoning small businesses.”

SBIC 142
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Will Work for Equity - Investing in Clients - Arizona Bay

www.inc.com

In 2002, he stepped gingerly into the work-for-equity arena, with a modest investment in one start-up. CDW your 1-stop resource for configuration, activation & distribution. Learn how from the experts at PR Newswire. By 2006, he was still only dabbling in the occasional work-for-equity deal. Toshiba Laptops. We get notebooks.

Arizona 40
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Which Investors Are Glad To Pay For Mediocre Performance?

David Teten

The firm hires a lot of PhDs to do research and come out with a wonder drug, and then markets it widely with tons of PR. Teten : I’m not sure I agree, as inevitably some people will look like geniuses in a random distribution of outcomes. We over-weighted small cap value stocks in 1998-2002. In fact, Melchisedec is a placebo.

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A Marketer’s Ode to Gawker

crowdSPRING Blog

As Farhad Manjoo put it in the New York Times : Created in 2002 after the dot-com bubble, Gawker was far from the first online news site; it wasn’t the first blog or the first network of blogs, either. Gawker also blew old school PR standards to smithereens. But Gawker was uninterested in playing either version of the PR game.

PR 56
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35 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

Corner Piece Productions doesn’t have its own website currently, but here’s the site for West of Her, which picked up five Best Narrative Feature awards over our festival tour this summer, along with rave review from critics across the country, and is set for wide video on demand distribution this year.

Naming 48