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5 great viral marketing campaigns (and what small businesses can learn from them!)

crowdSPRING Blog

Finally, we work hard to create marketing value in the social media space and work to engender word-of-mouth and the viral effect. In April of 2004 Burger King and their agency, Crispin Porter + Bogusky had an insight that led to what was, at the time, the most successful viral effort ever launched by a business: the Subservient Chicken.

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Stitch Fix: Reinventing Retail Through Personalization

abovethecrowd.com

Awareness of the service was clearly spreading virally through word of mouth. A new pricing or packaging model does not by itself represent a meaningful core differentiation, and the rising abundance of “subscription” or “flash sales” companies heightened our concern with regard to barriers to entry. https://stitchfix.com/gifts.

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Cracking The Code: Churchill Club 2008 Top 10 Tech Trends

Cracking the Code

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Steve believes these baby boomers will become a large market of internet savvy people up for grab. Cracking The Code. Thursday, May 15, 2008. Churchill Club 2008 Top 10 Tech Trends.

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Cracking The Code: Death Sentence for SaaS.or for Lawson?

Cracking the Code

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. 2002, the stock price went from $17.5 internet. (6). sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. for Lawson?

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10 Tips for Enterprise Software Startups

ReadWriteStart

He started in online publishing before the Internet (with Prestel in 1980!). This is about how behemoths adapt to Coase's Theorem now that the Internet is making that a practical consideration. ( In a consumer Web venture, the hustler/sales guy is non-core (a few biz dev deals are important but not core). Photo by LotusHead.

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CEO Friday: Why we don’t hire.NET programmers

blog.expensify.com

Had I known it was going to take the internet by storm I probably would have been a bit more careful with my word choice (especially referring to.NET as a language, doh!). Happy Look Like an Idiot on the Internet Day. If your desire was to make yourself look like an ignorant internet troll … I believe you have succeeded.

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