Duct Tape Marketing

JUNE 16, 2011

Creating ready made ways to amplify your customer’s desire to promote is one of the secrets to extending your reach and impact into new customer opportunities. Note: There have been some updates since I published th. 5 Practical Tips for Gett. : As the importance of Facebook as small business marketi. 5 Steps to Successful Fac.

Customer 66

Customer Video Social Media Software Review 66

Duct Tape Marketing

APRIL 21, 2011

I wrote last week that the Most Powerful Form of Lead Generation is a Happy Customer and the hourglass model put the focus squarely on that idea. Now, what tools and tactics you bring to this game will certainly differ, but the end game is still the same.

Marketing 69

Marketing RSS Social Media Lead Generation 69

Duct Tape Marketing

JUNE 14, 2011

Note: There have been some updates since I published th. 5 Practical Tips for Gett. : As the importance of Facebook as small business marketi. 5 Steps to Successful Fac. Currently Facebook boasts somewhere in excess of 400 mi.

Small Business 68

Small Business Lead Generation Social Media Advertising 68

Duct Tape Marketing

JUNE 3, 2011

Lead generation in this content driven social model is still a metered blend of advertising, public relations and referrals, but social is the mechanism driving the discovery and the conversation surrounding this powerful form of lead acquisition. Note: There have been some updates since I published th.

Small Business 62

Small Business PPC Social Media Public Relations 62

Duct Tape Marketing

JUNE 23, 2011

The folks at Eloqua and JESS3 created a very useful infographic that helps visually illustrate this total body of work strategy and also sheds a light on the various marketing purposes of every type of content, and how to look at content creation from an operational viewpoint. Note: There have been some updates since I published th.

Small Business 69

Small Business Marketing Social Media RSS 69

Duct Tape Marketing

APRIL 18, 2011

Free Weekly Marketing eNewsletter Years Worth of Posts Here Select Month April 2011 March 2011 February 2011 January 2011 December 2010 November 2010 October 2010 September 2010 August 2010 July 2010 June 2010 May 2010 April 2010 March 2010 February 2010 January 2010 December 2009 November 2009 October 2009 September 2009 August 2009 July 2009 June (..)

Small Business 77

Small Business Marketing Engineer RSS 77

Duct Tape Marketing

JUNE 17, 2011

People now use it for basic one to one communication far more frequently than the telephone and this behavior calls for expanded thinking around the topic in general. View it in that light and perhaps some creative uses leap to mind.

SMS 73

SMS Marketing Mobile Social Media 73