Remove 2012 Remove Channel Remove Distribution Remove PR
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4 Definitive Ways To Deal With Outages

YoungUpstarts

Even a minute of downtime means millions lost in revenue and tons of bad PR. Their Happiness Heroes got into action in minutes, and posted real time updates on all of their official channels. When Bebo, the UK social network went down in 2012, users flocked to Twitter to complain. But how do you make millions of users read it?

Security 174
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Intellectual Property for Startups in the Real World

Gust

Later stage companies have some additional concerns: What favorable impact could IP have for PR, marketing and investor relations purposes, or as an attraction to potential acquirors? Designing and producing marketing and PR materials (copyright, trademark). Large companies] win by locking competitors out of their sales channels.

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How To Create Buzz Around Your Startup

David Teten

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR 114
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Thoughts on Paul Graham’s “Growth”

justinmares.com

Thoughts on Paul Graham’s “Growth” Posted on October 8, 2012 by admin. Think of several traction verticals that could potentially work for you, and come up with cheap ways to test them as acquisition channels. Strong growth channels like that are difficult to find by chance. Skip to primary content.

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How To Create Buzz Around Your Startup

David Teten

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR 60
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Top Social Media Measurement and Tracking Tools

www.foliomag.com

MediaNext 2012. 07/25/2012. The breakdown: “Capturing conversation outside brand-owned channels is not a perfect science, but at the moment, Radian6 is leading the pack. Marketing/Communications/PR. Distribution. Digital Magazines 2012. Video Center. ENews Sign-Up. --> Magazine. Browse Issues. Subscribe Now.

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Common Growth Hacking Myths (and How Growth Actually Works)

ConversionXL

” April, 2012 – Andrew Chen writes Growth Hacker is the new VP Marketing , which goes viral (2.4K September, 2012 – Andrew Chen, who currently does growth at Uber , writes You don’t need a growth hacker , which encourages companies to really consider whether they have product-market fit before hiring a growth hacker.