2016 Audience Campaign CPA 
Occam's Razor
MARCH 30, 2017
While the phrase Artificial Intelligence has been around since the first human wondered if she could go further if she had access to entities with inorganic intelligence, it truly jumped the shark in 2016. trillion pictures in 2016. Most manual touch (even with a tool) search campaigns take into account three or four signals.
ConversionXL
SEPTEMBER 15, 2016
billion daily active users , Google AdWords and Facebook ads are obvious choices for PPC campaigns. New people constantly enter and leave the target audience. How to Start Optimizing AdWords Campaigns. Your goal is to improve your quality score while also building a profitable campaign. But is one better than the other?
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ConversionXL
MARCH 21, 2017
That’s not to say that all advertising is ineffective (of course it’s not), but banner blindness and a wave of consumer distrust along with increased competitive ad spending has caused the effectiveness of traditional campaigns to waver. There’s quantitative support for the effectiveness of influencer campaigns, too. Image Source.
ConversionXL
APRIL 12, 2017
89% competed solely on customer experience in 2016. Use GA Audience for remarketing and targeting. The same audiences you create remarketing campaigns for can be created and used for targeting in GO. You can remarket to them using audiences. Then you can use that same audience for GO targeting. Image Credit.
ConversionXL
APRIL 6, 2016
Last year we pulled off a fantastic event, and we were keen to do even better in 2016. Luiz Centenaro (@LuizCent) April 1, 2016. Emotional Content Strategy (using emotional triggers to target your audience). Learn as much as you can about your audience. Poor offer/audience match. We succeeded. Emotional SWOT.
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