ConversionXL

MARCH 6, 2019

On YouTube, a keyword-targeted pre-roll ad might show the same video to a CEO and an intern. LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. Fundamentally, there’s nothing unique about a video for a LinkedIn ad. The same video content likely works well in other channels.

Video 129

Video B2B Technical Review Campaign 129

ConversionXL

APRIL 12, 2017

Last week, 400+ data-driven marketers from 20+ countries around the world met up in the outskirts of San Antonio, Texas for CXL Live 2017. Nicole Mintiens (@Nicole_Mintiens) April 5, 2017. Sara McGuire (@sara_mcguire) April 5, 2017. Michael Aagaard (@ContentVerve) April 5, 2017. Joe Martin (@hijoemartin) April 7, 2017.

San Antonio 86

San Antonio Metrics B2B Analytics 86

Austin Startup

APRIL 17, 2017

Internship Title: Marketing Intern Compensation: Unpaid Description: As the Marketing Intern at Thrillbox, you’ll be helping run all internal marketing campaigns for 30,000 users in 115 countries of their mobile app 360 video player. To Apply: Email jobs@Thrillbox.com and reference the Capital Factory intern program. SocialMatters.ai

Semantic 48

Semantic Social Media Database Artificial Inteligence 48

Duct Tape Marketing

APRIL 13, 2017

Initially, it was estimated that TV would be on top until 2017 but surprisingly social channels overtook the tv numbers very early this year. A promotional tweet to Facebook post to influencer marketing on Instagram to a full-scale video on YouTube, the options can be many. Video views. Facebook advertising. Tweet engagements.

Social Media 60

Social Media Media Marketing Lead Generation 60

Occam's Razor

SEPTEMBER 15, 2014

The post is written in these six steps: Step 1: Tag every shared link with campaign tracking parameters. Step 1: Tag every shared link with campaign tracking parameters. In Google Analytics there are five parameters: Source, Medium, Campaign, Term and Content. Tag your mobile website. Dive into Mobile Reporting and Analysis.

Analytics 141

Analytics Metrics Mobile DC 141

David Teten

DECEMBER 3, 2019

(To see the video above, please click the image, and then click on the Play button.). We use Google Analytics, HubSpot, and LinkedIn Campaign Manager for the majority of our analytics. Skype and Zoom are useful for video/audio conferences. As of the beginning of 2017, ffVC spun out Totem into a separate business.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Brandanew

AUGUST 1, 2016

We’ll be discussing trends, consumer behavior changes and what companies can do to stay on top of things in the marketplace for 2017 and beyond. Red Bull has always had its “it gives you wings” campaign which I think is super identifiable for them. Tell us what you disagree with or what speaks to you the most!

Social Media 100

Social Media Marketing Media B2C 100