ConversionXL

FEBRUARY 3, 2022

In the activation phase, measure these performance metrics: Conversion rate Number of customers using a product feature Drop-off rate Dwell time. Address churn by engaging users. Use this information to optimize for retention with: Transactional messaging. Convincing users to stick around is crucial for growth.

Retention 113

Retention Marketing Acquisition Channel 113

Up and Running

SEPTEMBER 22, 2021

Lowers churn. Every SaaS business should be tracking and monitoring its churn rate. In fact, every SaaS should be optimizing as best they can to reduce churn. Churn rate is defined as the percentage of customers that cancel their subscription to your product or service over a given period of time.

Programming 141

Programming Churn Rate Design Campaign 141

ConversionXL

NOVEMBER 22, 2022

Customer Lifetime Value: Learn how to increase retention Where to track customer lifetime value Conclusion. new customer aquisition, conversion rate, and churn rate ). For example, if you want to see how a landing page contributes to your goal of increasing sales, conversion rate is a good metric to track.

Metrics 105

Metrics Analytics Marketing Acquisition 105