ConversionXL

JANUARY 12, 2016

Is PPC data showing in Google Analytics? Is the office IP address filtered out? Are the IP addresses of your affiliates filtered out (agencies, freelancers, etc.)? Is your home IP address filtered out? Are the IP addresses of remote employees filtered out? PPC Keyword ID’s Visible on Landing Pages.

Analytics 48

Analytics Software Review eCommerce PPC 48

ConversionXL

JUNE 24, 2020

Juniper Research estimates that click fraud cost advertisers $42 billion in 2019. Some networks are highly sophisticated, and organisers disguise their IP addresses. Competing businesses may click on each other’s PPC ads to waste money. Loads of PPC platforms ( Google Ads included) allow you to blacklist IP addresses. .

PPC 121

PPC IP Idaho Non-Compete 121

Occam's Razor

FEBRUARY 9, 2015

My reply to them is: If search traffic is profitable for you, and PPC delivers profitable traffic, why would you let your competitor win? The delta in the above paid search graph, around 300k, is just a part of their winning strategy (which clearly is SEO + PPC, as it should be). Switch your IP to the first opportunity from #1.

Metrics 60

Metrics Analytics Non-Compete Search 60