ConversionXL

NOVEMBER 23, 2022

Gaetano DiNardi: “Outdated B2B vs. Modern B2B” Gaetano delivered his insights on which indicators you should use for your demand gen program. He explained how lead generation uses a short term, sales-focused strategy. It has extremely low close rates, and high volumes of junk leads. Gaetano DiNardi.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

JULY 15, 2014

What I’m talking about of course is affiliate marketing. We’ll be looking at affiliate marketing from an merchant view point. How to be successful at running your own affiliate program. But first, let’s get something straight… What Exactly Is Affiliate Marketing? After that affiliate sales took off.

Affiliate 111

Affiliate Programming Marketing Software Review 111

crowdSPRING Blog

MAY 1, 2013

There are two distinct forms of search engine marketing: organic (search engine optimization or SEO) and paid (pay-per-click or PPC). PPC focuses on buying ads to make a company’s link more visible in search enginers (especially when a company doesn’t have a very good organic rank). Affiliate Marketing. Display Ads.

Small Business 107

Small Business Marketing Affiliate PPC 107

Duct Tape Marketing

JANUARY 8, 2016

When I first launched Hatchwise, I was still running an internet company I had started previously, called MyCustomLogo, which relied almost 100% on PPC ads to bring in new sales. So each of these factors made me decide that I wanted my next business to rely heavily on word of mouth, and to avoid PPC bidding wars and razor thin margins.

Advertising 28

Advertising Customer PPC Connecticut 28

ConversionXL

OCTOBER 4, 2021

For example, you can partner with social media and PPC teams to create content that encourages subscribers to sign up to receive something of value. During the awareness stage, prospects are beginning to learn who you are and what you can do for them. Providing valuable content or assets is a clever way to build trust and familiarity.

Email 136

Email Customer Marketing Software Review 136

Occam's Razor

APRIL 21, 2014

But, here's an extremely detailed posts that looks at five different data sources to help you make the best of keyword data that is available in other places to optimize your SEO (or even PPC) strategies: Search: Not Provided: What Remains, Keyword Data Options, the Future. Let use the question in general way.

Analytics 131

Analytics Marketing Campaign Metrics 131

unbounce.com

DECEMBER 11, 2012

It’s not like there’s a 12-step program for this type of thing. Do you show certifications or logos of partners/affiliates/security registrations (like Verisign)? Are you creating a separate landing page for each inbound source (email, social, PPC) and see which gets you the most conversions. Landing Pages for PPC.

PPC 94

PPC Social Media Conversion Elevator Pitch 94