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Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

We do a lot of B2B and also have an "Early Stage Branding" practice for technology startups. Oh, and I forget to mention in my introduction about B2B. I need to get you into both the Southern California Tech Central and the B2B Marketing Zone. More general resources are: Tracy Williams at Olmstead Williams for PR.

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8 B2B Link-Building Strategies That Never Go Out of Style

ConversionXL

I’ve been in the B2B link-building game for almost five years, and the true value of link building isn’t quick fixes. B2B copywriting almost always requires more skill and time compared to B2C. Another great example of linkable assets are pages that aggregate industry stats, like this one. But they’re wasting their time. .

B2B 142
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25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

Maggie Kravchuk , Rubenstein, PR. Maggie Kravchuk has had work experience on social media brand management and now works for Rubenstein PR. Working in a B2B field, LinkedIn’s analytics are sensitive enough to track your audience by industry, seniority, function, and company size. Tina Chan, Social Media Manager, GEECL.

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BizMe2 is Looking to Disrupt Conferences with Turnkey Solution (Interview)

VC Cafe

It is the B2B advertiser’s Mecca, but it is an undeserved market when it comes to user experience and consolidation of services. PeerTV was linux on DSP, which aggregated content from the Internet like Boxee and BeeTV. All the peripheral services are profitable, but there was no place that aggregated everything under one roof.

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SaaS Content Marketing: 5 Proven Strategies to Earn Links

ConversionXL

That simplifies content creation and link building compared to, say, trying to promote niche B2B software. You might assume that most people would link directly to the original research, but this shows that, for the purpose of earning links, aggregating research from multiple sources may be just as effective as doing your own.

Marketing 125