Agile Channel Customer Development Retention 
Steve Blank
MAY 6, 2015
Best practices in software development started to move to agile development in the early 2000’s. This methodology improved on waterfall by building software iteratively and involving the customer. With Agile you could end up satisfying every feature a customer asked for and still go out of business.
Startup Lessons Learned
SEPTEMBER 22, 2008
is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)
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Steve Blank
MARCH 4, 2014
These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customer development versus more product features, agility and speed versus lowest cost. existing enterprises are establishing corporate innovation groups. This is a big idea.
Startup Lessons Learned
APRIL 14, 2009
Instead, each potential customer has to go through a self-serve process of signing up and paying money. Because they have no presence in the market, they have to find distribution channels to bring in customers. Some products have relatively obvious monetization mechanisms, and the real risks are in customer adoption.
Startup Lessons Learned
AUGUST 24, 2009
Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media). Test-marketing is now easier than ever before, thanks to leveraged distribution channels like AdWords and Facebook. There are too many products clamoring for attention.
Steve Blank
DECEMBER 17, 2009
Gathering real-world feedback from customers is a core concept of Customer Development as well as the Lean Startup. The survey said in part: The survey has 57 questions, the last three of which are open ended, and should take about 20 minutes to complete. “We’re a web startup, all our customers are on the web.
Startup Lessons Learned
DECEMBER 14, 2009
Each of these four currencies represents a way for a customer to “pay&# for services from a company. A great product enables customers, developers, partners, and even competitors to exchange their unique currencies in combinations that lead to financial success for the company that organizes them.
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