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Why Some Startups Win

Steve Blank

But my favorite was when the public relations manager told me, “We’re here to summarize the data sheets and put them in press releases and then answer the phone in case the press calls.”. But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. The same was true for PR.

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10 Big Ideas For Small Business Marketing

YoungUpstarts

by Brian Sutter, Director of Marketing, Wasp Barcode Technologies. Online reviews are a marketing channel. It’s time to get serious about your business’s online reviews. Don’t ignore what’s happening with these reviews. However – agile small businesses who figure this out early could have a major advantage.

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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

some came from our customer service, some were to improve performance / scalability from tech ops, some were bug fixes, etc.) They attended property management association meetings in Oregon outside of the technology echo chamber of California to get a sense for people’s daily problems. I rarely see the tech team do this.

Customer 280
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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

But my favorite was when the public relations manager said, “we’re here to write press releases and answer the phone in case the press calls.” But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. And yes, we could have built a top-down, command-and-control hierarchy.

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Twitter Link Roundup #130 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Better Agile Than Smart – [link]. Better Agile Than Smart – [link]. So what exactly is a tech company? Web Tool of the Month: crowdSPRING – [link]. Lean Marketing: Delivering Customer Service via Social Media – [link]. How to Increase Trust for a Landing Page Design – [link]. – [link].

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15 Entrepreneurs Discuss Why they Started Their Businesses

Hearpreneur

We decided to start something we felt would have the greatest positive impact on fellow business owners, an Agile Methodology consulting company. We quit our jobs, pooled our money, and set out to help companies implement Agile – a highly efficient, organized, and empowering way to run your business. It turns out I was right.

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Twitter Link Roundup #82 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

What You Need to Know About Agile UX – [link]. A Crash Course in Typography: Principles for Combining Typefaces – [link]. 50 Sweet & Tasty Food Inspired Website Designs – [link]. 50 Fantastic Examples of Beverage Packaging Design – [link]. Interesting glasses-free 3D effect on the iPad – [link].