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Audience Segmentation: Where Do You Start?

ConversionXL

But we rarely talk about the process of strategically segmenting our audience so that our products and services can sell themselves. ?????? Segmentation is the process of breaking a large audience down into smaller, more manageable chunks. You can’t assume what’s true for your current audience is true for your current (and future) TAM.

Audience 125
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Want to Know a Secret? Your Customers Do.

ConversionXL

A similar disappointment has plagued many mysterious campaigns of decades past (like those billowing sheets that teased new cars—a bold choice given 1990s designs). Not every secret is a ticking-clock campaign. Might as well dream up one that amuses the target audience. The rest of the story is familiar. Image source ).

Customer 108
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Want to Know a Secret? Your Customers Do.

ConversionXL

A similar disappointment has plagued many mysterious campaigns of decades past (like those billowing sheets that teased new cars—a bold choice given 1990s designs). Not every secret is a ticking-clock campaign. Might as well dream up one that amuses the target audience. The rest of the story is familiar. Image source ).

Customer 101
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The Best Free Email Marketing Tool for Startups and Small Businesses

Up and Running

A durable, trendsetting presence in the industry since 2001, the Atlanta-based firm sends over a billion emails per day and is the go-to choice for over 14 million organizations and individuals around the world. Building a list and setting up email templates and campaigns takes time. There are metrics to review. Segmentation.

Email 60
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How to Drive Cheap, Quality Traffic on Facebook

The Startup Magazine

A Facebook campaign, in particular, can help businesses increase brand awareness , convert visitors into customers, and establish authority status in an industry on a budget. SimpleShowing , a B2C real estate startup headquartered in Atlanta, GA, is a great example of using Facebook to increase website traffic.

Atlanta 102
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28 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

I started North Atlanta Hair Restoration out of my desire to be a patient-oriented physician dedicated to the human condition. In 2011, I began learning about hair restoration and started North Atlanta Hair Restoration in 2012. Thanks to Dr. Dan Danyo, North Atlanta Hair Restoration ! #4- Photo Credit: Dr. Dan Danyo.

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Ethnic Names: Katie Kern on how an ethnic name can impact your career prospects

Transformify

Especially when entering new markets, it is essential to have knowledge about the culture and preferences of your target audience. I am very fortunate to be living in Atlanta as here we have a city-wide initiative encouraging diversity, inclusion and equity programs and the companies are incentivized to adopt such programs. Absolutely.

Naming 63