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5 Relatively Simple Steps to Dominate Local Search

Duct Tape Marketing

Would be buyers turn to search engines on laptops and mobile devices before they look anywhere else. They not only expect to find businesses that can meet their needs, they also expect to find educational content, reviews and other signals that help them make quick decisions about what to buy and who to buy it from.

Search 28
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53 Top Conversion Optimization Tools Reviewed by Experts

ConversionXL

Vlad Malik from www.goodui.org gave a review of A/B Tasty: Vlad Malik : “The things I like about ABTasty I like a lot. You can add a custom goal right in the code, and it automatically shows up on the report – you don’t need to create the goal first. The dashboard is just a plain list of tests on a white background.

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Why You Should Start Marketing the Day You Start Coding

Software By Rob

And after talking about this subject at length, I found myself again evangelizing it last week at the Business of Software conference. And these days with how easy it is to build an application, your code isn’t worth much, either. Ideas (and in many cases the code itself) are not worth as much as we think.

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7 Incredible Web Design, Branding, Digital Marketing Experiences

Occam's Razor

The suggestions engine they have. There is a lot any business — B2C, B2B, A2Z — can learn from Songza. Then they match it back to their rules engine that serves me the best options. the reviews. Read their invitation to get you to write a review. Then some reviews (they float by).

Web 164
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Rich Media and Email: Maximize Impact (and Deliverability)

ConversionXL

Gmail is notorious for clipping email messages if the underlying code has a file size greater than 102 KB. Since CSS3 animations involve additional lines of code, ensure that your HTML template does not exceed the limit. This makes GIF usage for B2B emails tricky; a larger segment of your audience likely uses Outlook.

Email 118
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Transcript of Using Personalized Video to Build Relationships

Duct Tape Marketing

Ethan Beute: We’re a software company. And then you want that positive growth loop or referral engine or whatever language you want to use there, with the online reviews, the positive word of mouth, repeat, purchasing, expanded purchasing, et cetera. And again, I don’t care whether this is B2B, B2C.

Video 39
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Startup Tools

steveblank.com

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.